Have you ever bought a beautiful cake, only for it to arrive home a mess? That's an everyday struggle with poor bakery packaging.
Let's take a look at 25 bakery and cake packaging ideas to help protect your desserts, show off their beauty, and catch the eye of people while at it.
1. Curved Top Cake Box with Handle
Our first option looks like something you'd only find at a high-end boutique.
The purple and gold design is sleek and almost royal. I like how the shape alone makes you stop and stare.
And you can also carry it by the handle just like a bag.
2. Stackable Cups
Over 70% of consumers are drawn to eco-conscious packaging, and this is in the US alone.
This is exactly what an eco-friendly cup that feels personal looks.
That's not all:
You can stack them up without worrying about mess or space.
3. Small Cardboard Boxes
High-end brands don't overdo their packaging. You shouldn't, either.
This box design has a luxurious feel about it. Yet, it is simple enough to be ignored.
4. Uniquely-Shaped Box with a Curved Top
I've used a similar design for a launch, and the feedback was instant. People noticed almost immediately.
5. Coordinated Packaging Set with Tote Bag
Think of this as the packaging equivalent of a well-dressed group photo. The sliding box, the cubes, and the tote play their independent roles without clashing.
6. Fold-Top Cardboard Boxes with Pastel Design
I just love pastels. There is a way they make things feel calming.
And when used on fold-open boxes, they keep things simple.
And somehow, the packaging still look luxurious.
7. Paper Pouches & Sleeves
It's not loud. It doesn't beg for attention. But it makes you look twice.
8. Eco-Friendly Cups
Are you ready to make people smile before they taste what's inside the packaging?
If not, then look away. Because this design has everything that will put a smile on your loved ones faces.
Maybe it is the cool colors and branding.
9. Custom-Shaped Cake Box
We already discussed a similar idea, so did we really need another one this quick?
You tell me.
I love this one more. It is brightly colored and that's something the other design lacked.
But just like the last one, it has a handle that helps people carry it.
10. Cake Boxes & Carrier
Getting people to buy your cakes should be the key thing to do. Just don't make them worry about carrying the cakes.
And with a packaging idea like this, they'll do just fine.
11. Coordinated Gifting Set
Are you shopping for gift packaging ideas? Because if you are, then I've got an idea for.
Choose this design.
It includes a gable box with a handle and a matching tote bag. Both follow a soft pink palette.
12. A Pastry Box with Compartments
Have you ever opened a box and found your treats smooshed together?
Well, that won't happen here.
13. Square Cardboard Box
I know what you are saying.
Just another box design. I admit, it is. But this is a soft pastel pink box. Something we don't see often.
The top flap opens to reveal your big surprise. Maybe an ice cream cake or something else for your loved ones.
14. Hinged Surprise Box
At first glance, it is just a box with repeating cupcake patterns on the outside. But open it up. That's where the little surprise is.
15. Open-Top Paper Pouch
Tall. Open-top. And loud in the best way. This isn't your usual paper pouch. The branding on this packaging mockup is one you'll remember even when you are done with it.
16. Single-Serving Cake Boxes
You don't have to put one big cake in a box for everyone to share. Individual paperboard boxes solve that issue. Just one cake, one person.
17. Classic To-Go Paper Bag
Let's say you are selling to people who are always on the move. They have just a five-second stop to grab a bite and continue on their journey. This would be the perfect option for them.
Sure, simplicity sometimes does the trick.
18. A Two-Tiered Box
You can also use two boxes for extra security. The open-top box goes inside the larger one, so nothing gets damaged on the way to the customer.
19. Tins with Lids
No packaging list is ever complete without the classic tin design.
It's lidded
Has compartments
Has enough branding space
20. Handled Compartment Box
This one is smart, I'd give it that. The handle goes into the lid so smoothly that it stays out of the way until when it is needed.
21. Brown Paper Wrapper
Do you remember the paper wrappers we used to have?
They are still very much around. Of course, modern cake and bakery packaging ideas have shadowed them. But they work.
22. Gable-Top Boxes
Yes, blue is cool, and yes, white feels fresh. Together, they make the perfect gift box.
23. Custom-Made Paper Bags
Or you can use the popular paper bag style. Not as a gift packaging, though.
But it can still work as one.
This time use it for cake packaging. It's another simple idea that does need much. Just add a logo and a few illustrations on the package and you are set.
24. Pull-Out Box
We can agree that a pull-out offers a bit of a surprise. I mean you don't know what's inside until you pull it open.
25. Green Dessert Boxes
Still, you can use the green color for your boxes to suggest:
Freshness
Care
Maybe even a nod to sustainability.
Just like many of the ideas on this list, the green box design opens to a built-in compartments. You wouldn't want crushed pastries or frosting accidents, would you?
Then get yourself this packaging design.
Conclusion
So, did you find what you were looking for? If not, I believe these bakery and cake packaging ideas inspired your next upgrade.
The perfect idea doesn't exist, and that's the purpose of this article. To open yours to other possibilities.