Packaging is more than just a container, it's the first step in a person's experience with a product. The same goes for beer packaging. The brand positioning and how the bottles or cans are displayed communicate as much about the beer's personality as its taste. Packaging also affects the beverage’s enjoyment and can affect the consumer's feelings toward the product before they even try it. Here, you'll find 16 inspirational packaging for craft beer and unique designs that spark creativity in your beer packaging journey.
1. Rustic Six-Pack with Individually Wrapped Bottles
Vintage and eco-friendly. This example showcases a six-pack carrier with each bottle wrapper in craft paper. The packaging delivers a rustic feeling that is charming and simple. This packaging is perfect for small-batch breweries or ones going for an artisanal aesthetic. This example uses natural and eco-conscious materials to connect with consumers while delivering neat craftsmanship.
2. Eco-Chic Paper Bottle Pack
Sustainability meets innovation. These paper bottle packs are a groundbreaking idea for beer packaging with biodegradable paper bottles that come in earthy pastel tones. They are functional and aesthetic packaging that protects the beer and reduces its impact on the environment. The six-pack has an east-to-use design that makes it practical and relatable with audiences focused on sustainability.
3. Minimalist 3-Pack Box Packaging
Sustainability with rustic charm. Perfect for breweries seeking a rustic, eco-friendly aesthetic. Its clean, natural design from sustainable materials highlights your brand’s commitment to simplicity and the environment. Ideal for showcasing craft brews, this packaging combines functionality with understated charm. Its sturdy build ensures secure transport, while the minimalistic look complements artisan products, making it an excellent choice for breweries aiming to stand out responsibly.
4.Retro-Themed Packaging
Nostalgia in every sip. This retro-themed beer packaging shaped like an arcade game brings a fun twist to your beer. The packaging is eye-catching and combines vintage with functionality, creating an easy conversation starter. The retro packaging is perfect for breweries trying to stand out and capture the fun of both gaming and craft beer.
5. Hanging Bottles Packaging
Elevated presentation with creative flair. This hanging bottle packaging offers a different display where bottles are suspended from the top to create an eye-catching presentation. Each bottleneck is wrapped in intricately designed paper, adding to the artistic style of this packaging. This packaging allows the brand to display attention to detail and memorably showcase its craft.
6. Pyramid Six-Pack Packaging
Bold design and convenience. This pyramid six-pack takes your beer to another level. The bottles are arranged in a pyramid-shaped box that displays the necks of the bottles, making them both unique and eye-catching. The study handle on top allows for easy carrying and functionality. This unique packaging with a sleek, modern design is perfect for breweries looking for something new and different.
7. Foldable Box With Handle
Simplicity and shine. This foldable box packaging holds 2 or 3 beer cans and features windows that attractively showcase the can labels. The boxes are simple and focus on the product's unique branding. There is a convenient handle on top for transport, making this packaging functional for breweries emphasizing clean, modern presentation.
8. Simple Cardboard Packaging
Classic design with branded appeal. This timeless six-pack carrier securely holds beer bottles with the necks visible at the top for easy access. The lower portion hides the bottles, showcasing your brand logo prominently on the front. A sturdy handle in the center ensures effortless carrying, making this practical and recognizable packaging perfect for promoting your brewery’s identity.
9. Individual Printed Carrier
Playful packaging with personal charm. This individual packaging is a cardboard-type bag designed for single beer bottles. With a top handle for carrying, it boasts a window cutout to showcase the bottle and its label. Fun, vibrant prints paired with the brand and beer name make this packaging functional and eye-catching—perfect for breweries looking to add a personal, stylish touch.
10. Bottle Display Carrier
Showcase your craft with style. This display carrier is crafted from durable cardboard with three slots that fully display your beer bottles. An additional strap secures the bottlenecks, ensuring stability. A tall back panel features space for custom logo printing, while a pop-out handle provides convenient carrying. This packaging is perfect for breweries aiming to highlight their bottles while offering a professional, functional design.
11. Simple Logo Carrier Box
Style and practicality. This carrier box is foldable, easy to assemble, and securely holds two beers. It offers a minimalist, functional design with open sides and a strap to keep the bottles in place. A handle at the top ensures easy carrying, while the front is ideal for custom logo printing, making it a sleek and practical option for showcasing your brand.
12. Sleek Display Foldable Carrier
Personalized touch of elegance. This sleek, foldable carrier is a stylish cardboard bag for 3, 2, or individual beers. Its elegant black exterior is complemented by windows that beautifully showcase the beer labels. The top folds over to create a handle, adding convenience and a polished look. Space on the necks of the bottles offers room for custom logo printing, enhancing your brand’s presence.
13. Bottle Neck Holder Packaging
A unique design that stands out. This bottleneck holder offers a different way to display beer bottles. Putting four bottles in a row rather than a square brings a rare, distinct look. Study and convenient with a top handle, this packaging is easy to carry and pleasing to the eye. For breweries looking to make a statement, this packaging is an excellent option with their logo printed on the front.
14. Shipping Box Packaging
A shipping-inspired look. This box packaging offers a unique design that mimics a shipping box, with six compartments to hold beer bottles. While it’s not intended for actual shipping due to its open design, it provides a fun and practical way to display your beers. The box allows for custom printing on the sides, making it an eye-catching option for breweries seeking a distinctive and playful presentation.
15. Simple-Handled Carrier Box
Convenient and simplistic. This handled carrier box is a foldable, cardboard paper carrier designed to hold a 4-pack of beer bottles in a square layout. With a sturdy handle at the top for easy carrying, this functional packaging offers ample space for custom printing. Its straightforward design makes it ideal for breweries seeking a practical, branded solution for transporting and displaying their beers.
16. Hexagon Six Pack Box
A standout and functional design. This hexagon six-pack uses a unique hexagonal-shaped box that brings a standout look. The packaging offers elegance, with small windows on the box to showcase the bottle labels. The box securely closes and provides a convenient top handle, making the box stylish and practical.
17. Bottle Displaying Carrier Box
Showcase with vibrant style. This displaying carrier is a cardboard bag designed to carry three beer bottles, with windows on both sides to highlight the labels. The sides are partially open, allowing a full view of the bottles inside. The carrier combines colorful printings with an appealing design for product presentation.
2. Eco-Chic Paper Bottle Pack
